Transformative SEO Growth for Simplilearn

Simplilearn, a prominent player in the edtech sector, faced stagnation in organic traffic. Despite their established presence, they struggled with penalties and technical issues that impeded growth. Our team collaborated closely with Simplilearn to address these challenges and achieve significant growth in their digital footprint.

Client
Simplilearn
Year
2022-2023
Services
[SEO] [Technical SEO] [Digital Strategy] [Off-Page] [Content Optimization]
Industry
Insurance
Project Summary
Simplilearn experienced a stagnation in organic traffic due to potential penalties and technical challenges. Our team implemented a comprehensive SEO strategy, including technical fixes, competitor research, and collaboration, leading to a substantial increase in traffic and digital visibility.
Organic Traffic Surge
Increased from 1.4M to 5.8M within ten months
Engagement Improvementt
Enhanced engagement with US university courses.
The Challenge
Simplilearn experienced stagnation in organic traffic, facing potential penalties and technical issues.
Our Approach
We conducted a thorough SEO and technical audit, expanded the SEO team with specialized skills, and implemented a structured execution strategy with bi-weekly sprints. Our backlink strategy also focused on acquiring high-quality links to boost domain authority.
Moreover, we optimized Simplilearn's content for user intent and revamped the course landing pages, which helped in attracting more qualified leads and enhancing the overall learning experience on the platform.
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Comprehensive SEO Audit and Strategic Execution
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Process and Steps Taken

We implemented a structured SEO execution plan to overcome technical challenges.

Conducted thorough SEO and technical audits.

Expanded the SEO team to include more specialized skills.

Implemented a structured execution strategy with bi-weekly sprints.

Developed a backlink strategy focusing on high-quality link acquisition.

Collaborated closely with other teams to ensure effective implementation.

Organic traffic surged from 1.4 million to 5.8 million within ten months

The Result
The SEO strategy led to a 314% increase in organic traffic, significantly enhancing Simplilearn's digital visibility. The comprehensive SEO overhaul resulted in notable growth in their presence in the US market and an increase in overall user engagement.
Significant growth in organic traffic and digital visibility in the US market.
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What People are saying

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Working with fastvert has been a game-changer for our online presence. They created a responsive, beautifully designed website that has boosted our engagement and sales. Their attention to detail and quick turnaround set them apart from other developers. A huge thanks to the fastvert team!

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CMF, XYZ Corporation

(5/5)

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Anjali Rathore

CMF, XYZ Corporation

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fastvert is a web and app development company. We also design, develop, and promote brands and products for our clients. We are your one-stop solution for acquiring dynamic digital marketing services. Our services include web app and development, search engine optimization, PPC, content marketing, social media marketing, email marketing, affiliate marketing, influencer marketing, marketing automation, web analytics, storytelling, multimedia elements, graphic designing, distribution, and promotion. For more personal assistance, book a free consultation session with us.

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